El Paso Standard

El Paso County spent $9,709,267 on men's collegiate football teams in 2023, an increase of 14.4% over the previous year, according to the U.S. Department of Education.

This translates to roughly 30.5% of all spending for sports teams at the two universities in the county during the 2023 season.

The average sports expenses at El Paso County have grown 32.1% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$9,709,267	30.5%
2022	$8,486,118	32.3%
2021	$8,929,095	32.6%
2020	$9,383,703	31.4%
2019	$12,101,963	35%